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Master The Art of Social Video

  • SVA Theatre 333 West 23rd Street (between 8th and 9th Avenue) New York, NY, 10011 United States (map)
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Are you a digital native, with an agile creative mind? Social media pros from publications, agencies and brands share how they create the most engaging content, especially with word and image to build communities everywhere from Instagram to YouTube. RSVP

Please note: Seating is first-come, first-served.


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TIFFANY BENDER, SENIOR PRODUCER, CONDÉ NAST ENTERTAINMENT

Tiffany Bender is senior producer, Condé Nast Entertainment (CNE), reporting to Joe Sabia, vice president, creative development, CNE.

In her role at Condé Nast Entertainment, Bender produces digital videos and manages live content across the company’s vast portfolio of brands, including Vogue, Vanity Fair, the New Yorker, and GQ. Bender also hosted Teen Vogue’s own talk show, “Teen Vogue Take,” discussing topical economic, political and social issues for the brand’s YouTube audience.

Prior to CNE, Bender was the creator, writer, and executive producer of “Ask Auntie”, a digital series that lives on BET’s owned and operated properties. Bender was also an associate producer at NBCUniversal Media and MGM Studios. In addition, she produced original content for Investigation Discovery and VH1. Bender began her professional career as a talent booker at Srirus XM and as a live broadcasting production assistant at Wendy Williams.

Born in Harlem, NY, Bender continues to engage in her community through her non-profit organization, Y.U.N.G. Harlem, which works to prevent gun violence among Harlem’s youth.

Bender has a bachelor of arts from Syracuse University’s College of Visual and Performing Arts, where she studied communication and rhetoric with a focus on global technology. She also has a master’s degree at from the S.I. Newhouse School for Public Communications, studying television, radio, and film.


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HANNAH CALDWELL, ASSOCIATE SOCIAL MEDIA EDITOR, BUSTLE

Hannah Frazier Caldwell is the Associate Social Media Editor at Bustle, the premier digital destination for young women, reaching 50 million unique readers a month. Covering politics, sex and relationships, fashion, beauty, entertainment, and more, Bustle empowers women to be curious, to be themselves, and to be excited about owning their place in the world.

Aside from being a social media loving millennial, Hannah has a passion for beauty, theater, cats, stationary stores, and seltzer.


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SYDNEY FAZENDE, DIGITAL DIRECTOR, LAFORCE

Sydney Fazende joined the LaForce team in 2012 and has since been behind some of the firm’s most recognized digital campaigns – notably propelling Veuve Clicquot to the #2 most followed alcohol brand on Instagram. Prior to leading the digital arm of the LaForce Entertainment Lifestyle team, Sydney built the agency’s digital and social media group. In her rare free time, she enjoys tracking global trends and hashtags, spending time with friends, exploring new restaurants, and sharing a bottle of wine- well, mostly champagne. Find her on Instagram @sydneyfazende.


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MALCOLM BIRD, MEDIA CONSULTANT & ENTREPRENEUR

Mr. Bird has worked in the entertainment industry for the past 30 years. Mr. Bird has operated across traditional and digital media, launching three television networks, two online networks, producing thousands of hours of television programming and internet programming.

Mr. Bird was the CEO of online platform, The Viddiverse; ran TM Entertainment and Media, completing a reverse merger from a special purpose acquisition corp, buying a Chinese advertising company for $173MM. Mr. Bird served as senior vice president of kids and teens for AOL, controlling AOL’s 2–12 year olds and 13-17 year olds. Mr. Bird built the kids audience to be #4 in the US and teen audience to be #1 in the US.

Previously Mr. Bird career has been involved in publishing, radio, television development, television production, international business (looking after Europe, Asia Pacific, Latin America for a Hollywood studio), multi platform business development. Mr. Bird has received two Emmy awards, nominated for a third and three Telly awards. Mr. Bird played major roles in the launch of three television networks, Nickelodeon UK, TeleMonticarlo Italy and USA Broadcasting in the US. During the launch of Nickelodeon in the UK Mr. Bird created the programming juggernaut “NickAlive” which propelled the then failing network to first place in three months.


Presented with SVA Theatre

Earlier Event: October 16
On Location: Laundry Service
Later Event: October 18
On Location: Digitas