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195 Plymouth St
Brooklyn, NY, 11201
United States

212-686-5005

Doing Well By Doing Good

media + tech university incubators

DOING WELL BY DOING GOOD
Thursday, October 8, 6:30 to 8:00 pm
The New School, Theresa Lang Center
55 West 13th Street, 2nd Floor (between 5th and 6th Aves)


Join us for our premiere demo night showcasing top-flight student innovators from New York City university incubators. Young entrepreneurs pitch their startups, marrying media and business to promote positive social change.  

Free!  Seats are limited. RSVP today!


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sharon lee de la cruz, Creator, Draw Your House - Dibuja Tu Casa

Sharon Lee De La Cruz is a prolific artist and activist in New York City. She earned a BFA from The Cooper Union, is a Fulbright scholar, and obtained her Masters at NYU’s ITP program. She has shown in numerous venues throughout the New York metropolitan area, notably during Armory Week 2012 at the Bronx River Arts Center. She has been awarded residencies at Wonder Women and 365 Days of Print. Additionally, De La Cruz has designed a limited edition perfume bottle for Calvin Klein’s CK One Shock Street Edition For Her.


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rebecca harris, ceo, purple politics

Rebecca Harris is the founder and CEO of Purple Politics, a political engagement platform for millennials. She is incredibly passionate about political reform, and using technology to revitalize democratic participation for millennials. She received her BA in political science from UCONN, and recently graduated from the CUNY Graduate School of Journalism with her Masters in Entrepreneurial Journalism.


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artel great, founder, Project Catalyst

Artel is a knowledge worker whose artistic practice engages in themes of cultural politics. Taking artistic and personal risks to advance social justice in profound and visionary ways, has led to Artel becoming known as one of the brightest young media innovators in America. He is the 2014 recipient of the Cinema Research Institute Fellowship Award, and founder of Project Catalyst.

Artel's work has been described as “multilayered” by the New York Times, “warm, outgoing, direct, funny and endearing” by the LA Times and “virtuoso” by the LA Weekly, and he is the winner of a Film Independent, Spirit Award nomination.

Artel graduated summa cum laude as the first Black valedictorian in the University of California, at  Los Angeles (UCLA), School of Theater, Film & Television, where he also earned a Master's degree in cinema & media studies. Artel teaches film history at the New York University, Tisch School of Arts, where he is a Ph.D candidate in cinema studies. Artel was born and raised in Chicago.


Erika Sanchez, founder, The Hang

During her time as resident of the NYIT incubator, Erika developed and launched her first online company, THEHANGNY.COM, a media platform connecting college students through life experiences in NYC. Erika has a strong background in marketing, PR, and social media, and is the former media production director for NYIT's TEDx events. She's been featured as the cover story of NYIT's Alumni Magazine, served as a panelist for the Youth Marketing Strategy conference and First-Round judge for the International ECHO Awards. She's also a former dancer at a recognized Mexican Company and a great karaoke singer. 


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moderator: ANDREW HEYWARD, PRINCIPAL, HEYWARD ADVISORY LLC

Andrew Heyward is a nationally known news executive, award-winning producer, and expert on the changing media landscape. He helps media companies develop innovative online ventures and profitable digital strategies; create new content and services; and transform their businesses to drive growth and revenue in an age of rapid evolution.

Heyward was President, CBS News, from January 1996-November 2005. Before that, Heyward was executive producer of The CBS Evening News. Heyward was also responsible for developing and launching 48 Hours, the primetime CBS News hour that premiered in January 1988. He began his career working in local news at WNEW-TV and WCBS-TV in New York.
Heyward has won 12 national Emmy Awards.

Presented with The New School of Media Studies